The Marketing Automation Specialist contributes to the organizational goals by ensuring the effective planning and execution of the Enterprise's Customer Marketing Strategy and against set objectives, targets and budgets, with a clear focus on maximizing customer value through engagement. This includes all Customer Relationship Marketing journey communication,
marketing tactical campaigns, upsell and cross sell campaigns, across the STI brands and 1Life brands on all channels with the purpose to create customer loyalty and advocacy, increase retentions, increase share of wallet and longer survival...